The challenge of greening the business is particularly acute for entrepreneurs in micro and small firms, managers and employees who strive to upgrade their social and civic competencies. They tend to have greater problems and also face barriers in accessing affordable training to up-skill and take advantage of finding a job in the green economy. Persuading the entrepreneurs and employees to up-skill in this new field requires convincing them that it is both affordable and reasonable.

Green business training can foster expansion of green transformation and harness energy efficiency and renewable resources potential, all of which require transformation of the skills base. New green skills development  need to focus on adding to existing competences, enhancing core skills to exploit the opportunities offered by green growth.

Training methodology and tools

Training needs assessment

The objective of this report is to summarise the findings and results of the research on the training needs assessment of managers and employees in SMEs in the field of green business development, carried out in all GreenB project the partners’ countries – France, Bulgaria, Italy, Lithuania and Slovenia.

GreenB Training Curriculum

The purpose of the Curriculum is to establish and define a set of courses (modules) with theoretical and with practical aspects, helping the entrepreneurs and managers to achieve the appropriate knowledge and skills, which will help them be more compatible in the contemporary business conditions based on the ideas for sustainable development and circular economy.

Two Curriculum Base versions have been designed according to the project methodology for development of training curriculum. They have been discusses during consultation stakeholder meetings organised in each country. After that one Curriculum base version have been selected.

Training toolkit development

GreenB modules are part of training toolkit of teaching and learning materials which support the implementation of the training course targeted to green business managers. Modules take into consideration course outline, the lectures and labs planned according to selected version of GreenB Curriculum after stakeholder events in each partner country and training methodology both at distance learning and face-to-face training.

Each module is developed as Moodle course, structured in sessions. The introductory session outlines the aim of the module, expected learning outcomes (knowledge, skills and competences which the trainee should achieve after the education), annotation of the module and planned practical experiences and workshops.

Pilot Training Evaluation

An international pilot testing of the “Greening the Business” on-line training course has been performed in five European countries (Bulgaria, France, Italy, Lithuania and Slovenia) with the aim to:

  • verify whether the training addresses the identified needs of green business entrepreneurs and employees.

  • support the target group in the use of GreenB training material.

  • improve the quality of the on-line training based on the feedback from the pilot testing.

A summary report includes a synthesis of national reports based on the feedback collected by 60 participants (from different industry segments) and 9 tutors, and provides an evaluation of the methodology that has been used.

GreenB Toolkit

Green Business training modules

List of the GreenB Courses

  • Green building design and green cities
  • Green business decision making
  • Energy management
  • Greening the economy (circular economy)
  • Eco-labels
  • Environmental management systems
  • Waste and recycling management
  • Eco-innovations
  • Corporate social responsibility
  • Green marketing
  • Green tenders/Green supply chain management

E-learning Green Business platform

GreenB e-learning platform provides entrepreneurs and employees with an on-line environment for sharing course contents and additional materials in support to the development of their green business knowledge and skills. Moreover, the platform also creates a community that can share information, stimulate debates and promote best practices, not only among participants, but also between participants and tutors.